Overwhelmed by the thought of creating your website?
you need this :
Website Workback
Launch Plan
for freelancers, solo Business Owners & service providers
The Website Workback Schedule is as a reverse-engineered roadmap that helps you structure your website launch plan in a way that works for YOU.
Wait a minute, J.
What’s a workback schedule?
↓
It’s your new favorite way to stay on track while DIYing your website!
A workback schedule is my signature process, inspired from my days in corporate event management.
It’s a detailed, task-oriented plan where you start with your project's final deadline — and then plan all the tasks backward from there to make sure everything gets done on time.
WHY PLAN BACKWARD?
I know, it’s kind of weird 😆 But here’s what I’ve discovered:
Planning from the deadline backward helps you manage your time, prioritize tasks, use resources (both time and money) effectively, prepare for surprises and set clear goals, making it ideal for complex or overwhelming projects like a new website.
STAY ON TRACK, STAY SANE
But this workback schedule doesn’t just include the outline of a plan where you still need to figure what to do —
— It lets you stay on track, staying sane, working clean, and prioritizing tasks like the Marie Kondo of website building 🧼✍️
WOULDN’T IT BE NICE TO HAVE A DONE-FOR-YOU WEBSITE SCHEDULE TO KEEP YOU FOCUSED AND ON TRACK?
great news:
you can!
Think of the template like your personal assistant. Designed for new solopreneurs, freelancers, creative professionals and online business owners, if you’re feeling overwhelmed by building your new website — this will help.
Just plug in in your dates and your tasks - or use the included pre-filled tasks - and start tracking your website launch tasks.
Listen. There's no shortage of great resources with lists of tasks to check off.
But here's the catch – organizing these tasks in an order that makes sense for you?
That’s a whole other ballgame.
That's where my Website Workback framework comes in.
It's not just any planner; it’s a reverse-engineered schedule that helps you structure your website plan in a way that works for you.
🎁 Plus, it comes with bonus pre-loaded tasks to get you started if you need a jumping off point!
Everything You Need
TO PLAN, IMPLEMENT, AND LAUNCH YOUR WEBSITE
-
Central focus on providing a structured roadmap for your website launch.
-
Features a ‘T-week’ countdown system to help you stay on track and prioritize tasks for your website launch.
-
Tailored to align with your unique website development journey.
-
Pre-built categories to help you cover all the important parts of building your website.
-
Pre-built categories if you’re working with other team members or contractors like a copywriter or graphic designer.
-
Designed for customization, you can rearrange tasks, shift deadlines, add new pillars or team members, or include personalized steps specific to your project.
-
I’ve included a wide range of resources, including links, blog posts, and recommendations to help you gather info and build your new biz & website knowledge.
-
Allows for easy organization and note-taking throughout your website building process.
-
Aims to make the process of building a website and gaining visibility for income generation more streamlined and accessible.
-
Refer to my example schedule I created for additional guidance and inspiration.
-
Helps organize tasks in a logical and time-effective manner.
-
Provides a clear order of tasks to follow, reducing the overwhelm of not knowing where to start.
Sneak Peak Inside
How it Works:
STEP 01: GET ORGANIZED
The Website Workback schedule template is for solopreneurs & freelancers who want to DIY their website without feeling overwhelmed. With a reverse-engineered pre-built task list, this Google spreadsheet helps you stay organized and on track, even if you’re starting from square one.
STEP 02: CHOOSE FROM THE PRE-BUILT TASKS
Your brand and business is brilliantly YOU, which means you might need different tasks than your business BFF who has a different focus.
The Website Workback Schedule offers a wide range of pre-built tasks.
From designing your layout to adding essential features, you can customize your website-building journey according to your specific needs and goals. Feel free to move tasks around, add additional tasks you may need, or delete irreverent ones - it’s totally customizable.
STEP 03: STAY ON TRACK
One of the biggest challenges for new solopreneurs and business owners is staying focused and motivated. (Guilty! 🙋♀️) Especially when you’re not even sure what the next step should be.
The Website Workback Schedule keeps you accountable by providing a reverse-ordered structured yet totally flexible schedule, ensuring that you stay on track and maintain momentum throughout the entire process.
You’ll find this extra helpful if you’ve been blessed with a chaotic busy🌶️ brain. (trust me, I know from deeeeep experience!)
STEP 04: START GETTING SEEN & MAKING MONEY 🙌
With the Website Workback Schedule template, you can have your website up and running in the time frame you need. I’ve pre-set an 8 week timeline, but you can adjust as your schedule dictates. By following the step-by-step approach and utilizing the pre-built tasks, you'll have the tools you need to start getting noticed and generating income sooner than you ever thought!
No more feeling overwhelmed, lost, or imposter-syndrome-y (that’s a word, right? 😜) while trying to start making your website.
With the Website Workback Schedule, you'll have a clear roadmap and framework to create a professional website.
Say goodbye to overwhelm and oh, hello there! 👀to your brand new website that lets you start building the business of your dreams.
WHO THE WEBSITE WORKBACK SCHEDULE IS FOR:
Service-based solopreneurs starting their own business
Freelancers looking to establish a professional online presence
Artists and creatives showcasing their work
Small business owners in need of a website revamp
Bloggers and content creators wanting to expand their reach
Non-tech-savvy peeps seeking guidance in website building
Biz owners who want a website builder platform like Squarespace
WHO THE WEBSITE WORKBACK SCHEDULE IS NOT FOR:
Business owners & service providers who already have a website they’re happy
Large corporations or teams with complex needs
If you don’t have a Google account, this isn’t the resource for you
Those who already have a website and are looking for an audit or a refresh
Entrepreneurs and creatives wanting a custom website experience (apply to work with me for a 1:1 build here)
Explore What’s Inside👇
Customizable framework to align with your unique brand and needs
Weekly and daily countdown to keep you on track
Pre-built business pillar categories for easy organization
Optional team categories to streamline collaboration
Access to resources and recommendations for added info & support
Note section to jot down your ideas or memos
Pre-filled tasks to save you time and effort
Example schedule to review and copy
frequently asked q’s
-
A workback schedule is basically a project plan or roadmap but it works backward. It begins at your preferred website launch date and works backward, detailing the tasks required at each stage – from brand identity and visual design to content creation, website building, and post-launch strategies.
-
First of all, use whatever makes sense to YOU. We all have different learning and doing styles, and if this specific schedule doesn’t make sense to your brain, no worries!
Back in my previous life as a corporate events manager, I frequently used workback schedules for my tech event clients. Companies like Microsoft, SmartSheet, PayScale and Legility LOVED the clear, easy-to-stay-on-track tasks, and reverse planning structure. With the workback schedule, they always knew exactly what to work on, and what was coming next in order to reach Go Live day.
One day recently I realized, I’ve never seen a workback schedule for websites! And that’s something I would have found SUPREMELY helpful when I was just getting started. So I created a workback schedule specifically to help fellow solopreneurs and service providers out.
-
Yes, absolutely. This Website Workback templates was created to help you build your website on time and on track. Period. So if you are building a website as a freelancer, creative professional, author, academic, artist or underwater basket weaver, this will work for you.
-
This will work for any website platform builder. So if you’re planning on using Squarespace, Wix, Showit, Webflow or something like Elementor in WordPress, this will work for you.
However, as a Squarespace web designer, Squarespace is the platform I know best, and have included the most resources for.
-
$48 USD. I’ve kept it at a low price point because I want it to be accessible to everyone, even if you’re just getting started or on a budget.
-
Due to the nature of digital products, I cannot offer a refund for change of mind. It is very important that you read the product page, title and description thoroughly before you purchase.
I am however invested in your satisfaction and success, and want you to love it! If you are not 100% sure about purchasing this, please read through these FAQ or shoot me an email at support@jpkdesignco.com and I will be happy to answer any questions.
-
You’ll receive instant access to a Google Spreadsheet. I’ve created it so when you click the link, your own copy will be automatically generated for you. The title will read ‘Copy of Workback Schedule | New Website | JPK Design Co’. Feel free to delete the ‘Copy of’ or rename it. This template copy will be all yours, and you can dive in immediately.
-
It's important to note that Website Workback is a self-guided tool. It does not include direct services like designing, writing, or building your website. However, it offers you a clear, step-by-step roadmap to do these tasks yourself.
The Website Workback template includes:
01. T-Weeks How many weeks until your desired launch date | I have included an 8 week program. You can change this to suit your schedule and capacity.
02. Date The date your task is due. | You'll need to fill this section out once you have your website launch date in mind.
03. Task The specific task that needs to be complete. | I have prefilled many tasks out for you. You can add, edit, remove tasks as needed.
04. Description Any details about the task you want to include. | All pre-filled tasks also come with descriptions
05. Business Pillar Assign one of the pre-filled business pillars, or create your own to help keep you on track.
06. Primary Owner If you're working with a team, you can assign team members to tasks in this column. If you're working solo, feel free to hide or delete this column.
07. Complete Checklist that you can check and get that sweet sense of relief and accomplishment as you move down the list, ticking off tasks.
08. Resources I've compiled resources for you to go along with various tasks and categories that can help you learn more, do more, or know where to go for recommended business tools.
09. Notes A place for you to write any notes, comments, logins, or reminders.
-
If you feel you need more hands-on assistance in building your website, I'm here to help! I offer 1:1 personalized services to bring your website vision to life.
Want 1:1 support?
Schedule a Power Hour call with me here. (Psssst there’s a 50% discounted link to this Power Hour call with me in the workback schedule, so if you plan on purchasing the schedule, use that link instead!)
Building a website can be overwhelming, especially for new solo business owners.
But it doesn’t have to be,
if you have the website workback schedule on your side.
Get a structured approach to making your website.
Create a personalized schedule to help you build your website with confidence.
Help you start getting seen and makin’ that money!
Ready to take control and start planning your website like the totally organized superhero you dream of being?
Get it today for $48!
